The Buyer’s Guide to Websites


Product Details

Publisher: Southern Web, LLC
Release Date: October 17, 2017
Formats: Paperback, Ebook, Audiobook
ISBN: PB: 978-1-964721-01-9; EB: 978-1-964721-02-6
Trim: 5.5 x 8.5
Page Count: 154

 

What You Need to Know to Get the Website of Your Dreams

Drew Barton

If you’ve got a business, a product, a brand, or even just an idea, you need a website. In today’s digital landscape, an online presence is no longer optional. It’s essential.

The Internet remains an unregulated frontier where good guys and scam artists often look very similar. Without experience and knowledge, the web can be a dangerous place. You need a guide.

The Buyer’s Guide to Websites is a comprehensive tool kit for building and managing an incredible website, from agency vetting and contract creation to development oversight, design input, and digital marketing. Throughout, Drew Barton, the founder and president of an award-winning digital agency, breaks down the process of finding, hiring, and working with web developers and designers. Don’t fall prey to unqualified imposters: The Buyer’s Guide to Websites will teach you how to ask the right questions, make the right decisions, and create a website that helps you succeed online.


About the Author

Drew Barton is the founder and president of Southern Web, an award-winning digital agency specializing in web development and digital marketing solutions. Over the past two decades, he has overseen thousands of successful web projects, but has also observed countless instances of malpractice within the website development industry. He has written The Buyer’s Guide to Websites to empower business owners with a comprehensive guide that spells out exactly what to expect from a digital agency and, most importantly, how to avoid becoming a victim. He lives in Atlanta.


Reviews

“A straightforward, honest, and easy-to-understand guide that focuses on a partnership from a client’s perspective but with the agency’s insights. After you read it, keep it close by.” —Carl Smith, Bureau of Digital

“Thorough, approachable advice for a process that can otherwise seem daunting. This clear guide will answer all of your questions about paying someone to build your website—including the ones you didn’t know to ask.” —Mark Jaquith, Lead WordPress Developer

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